#ItsAVuarnetDay: no matter where, however you want, the adventure is yours.

Today, we are delighted to share with you Vuarnet Days of explorers, photographers and anybody who have a passion for adventure in common. A passion that incarnates through the journey, the movement, the quest for freedom and authenticity.

The Expression “It’s a Vuarnet Day, Today!” was born in 1984 during the Los Angeles Olympic Games, when Vuarnet was one of the official sponsors. At that moment, speakers of the different American radios used to tell this new expression to replace the classic formula “It’s a Sunny Day, Today! ”